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IMS3810 Information Enterprise Management and Marketing

Chief Examiner

This field records the Chief Examiner for unit approval purposes. It does not publish, and can only be edited by Faculty Office staff

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Unit Code, Name, Abbreviation

IMS3810 Information Enterprise Management and Marketing [IE ]

Reasons for Introduction

Obsolete Reasons for Introduction

The unit is in line with the School's objectives and is consistent with the demands of the information industry for graduates able to demonstrate understanding of information communities (also called virtual communities)and how these operate as markets for information content including multimedia content. The unit fulfils a need for exploration of theory and practical examples to critical success factors in the development of information products and services. The insights gained are translated into practical competencies required for information enterprise i.e. recognising information needs and opportunities, and organising responses to these which are appropriate, creative, and financially viable.

Objectives

Unit Content

Teaching Methods

Assessment

Workloads

Resource Requirements

Software Requirements (21 Oct 2005, 1:04pm)

Prerequisites

Faculty Information

Proposer

Wen Tseng

Approvals

School:
Faculty Education Committee:
Faculty Board:
ADT:
Faculty Manager:
Dean's Advisory Council:
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Version History

20 May 2003 Wen Tseng Initial Draft
13 Aug 2003 Annabelle McDougall Approved for disestablishment at FB3/04.
17 Oct 2005 David Sole Added Software requrirements template
21 Oct 2005 David Sole Updated requirements template to new format

This version: